Drive qualified leads and instant visibility
What is
Paid Search Marketing?
Paid search marketing is one of the fastest ways to get your business in front of customers who are actively searching for what you offer. At LeadMaze, we specialize in affordable, high-converting PPC campaigns designed specifically for small and medium-sized businesses. Whether you’re looking to increase website traffic, generate leads, or boost sales—our results-focused approach makes every click count.
Why Paid Search Works For SMB
Be Seen
Instant Visibility
Get your business seen at the top of Google search results.
Pay For Performance
Budget-Friendly Control
Only pay when someone clicks. We optimize for value, not just volume.
Measurable
Measurable Results
Every ad, keyword, and dollar is tracked to maximize your return on investment.
Precise
Local Targeting
Reach customers in your city, neighborhood, or across your service area with pinpoint accuracy.
Our Paid Search Marketing Services
- Google Ads Campaign Management
- Keyword & Competitor Research
- Landing Page Optimization
- Ad copy optimization
- Conversion Tracking & Reporting
Numerique
How our paid search marketing service can help grow your revenue
Combining Paid Search with conversion rate optimization (CRO)
The secret to a successful SEM campaign is much more than just making your website appear on Google. Other SEM agencies would just set your ads to appear on Google, and leave it there. The problem is that Paid Search is not a set it and forget it marketing channel.
The secret to achieving optimal SEM results lies in the ability to get as many people as possible to call/contact you after they click on your ad and land on your website. This is what we refer to as conversion rate optimization. For example, your current SEM ads are getting 2% conversion rate on your landing page. That means out of 100 people that visit your page, 2 people contact you. Our goal is to increase that conversion rate and increase the traffic to your site simultaneously.
The proof is in the numbers
Why paid search Ads can bring in the numbers
80%
average increase of 80% in top-of-mind awareness
93%
of marketers say pay-per-click (PPC) as a marketing channel is “effective” or “highly effective”, making it the 2nd most effective channel after content marketing
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search can indeed be a valuable addition to your marketing strategy for several reasons: Audience Research, Precise Targeting, Quick Results, Bottom-of-the-Funnel Leads, Supplementing Organic Search Results. By leveraging the advantages of paid search, businesses can effectively target their audience, generate qualified leads, achieve faster results, and enhance their overall online visibility and conversion rates.